Your first sale is the most expensive one you’ll ever get. Post-purchase email is how you make that acquisition cost worth it—by turning one-time buyers
This Black Friday Cyber Monday, we ran 200+ UGC ads across 30+ brands in multiple niches, testing everything from classic unboxings and testimonials to problem-solution
We’re heading into the Black Friday Cyber Monday (BFCM) season, but in truth, Black Friday is just the start of the whole end-of-year holiday season
Picture this: You’ve got a UGC ad crushing it at $500/day with a solid 4:1 ROAS (return on ad spend). Black Friday weekend hits, your
Black Friday and Cyber Monday (BFCM) represent the biggest opportunity (and the biggest risk) for performance marketers. With CPMs (Cost Per Mille/Cost Per Thousand) climbing
Black Friday Cyber Monday (BFCM) is coming, and your creative briefs better be ready. Because here’s the thing: The brands that crush it during the
Black Friday Cyber Monday (BFCM) season is coming, and if you haven’t started panicking yet … You’re probably one of the few! When it comes
Brands are asking this a lot in 2025. Paid ads cost more. Trust is fragile, especially consumer trust. Shoppers today are skeptical of glossy ads
Limited spots, unlimited potential. 