
How to Turn Holiday Buyers Into Lifetime Customers
The holiday shopping season is finally over! Whether it was Black Friday deals, your December gift guides, or your New Year promotions, if you played

The holiday shopping season is finally over! Whether it was Black Friday deals, your December gift guides, or your New Year promotions, if you played

This year, 40 brands trusted us to execute their Black Friday and Cyber Monday email strategies. Together, we sent over 850 emails announcing the hottest

Black Friday and Cyber Monday (BFCM) can feel like a sprint wrapped inside a marathon. Slack pings, ad budgets are on fire, and inboxes are

Introduction – Strategy Still Wins in 2025 Email isn’t going away. In fact, 2025 is the year when smart email strategy (not just blasting your

You work hard for every subscriber. Now it’s time to make every send count. The rules of email are simple on paper. Relevance. Timing. Clarity.

September is a sneaky month in the realm of ecommerce. It doesn’t have the fireworks of July 4th or the crazy rush of Black Friday.

Yotpo recently announced they’re sunsetting their email and SMS products by December 2025 to focus on reviews and loyalty. If you’re currently using Yotpo for

Email can be a compliance headache. or your biggest revenue driver. Here’s how one scientific brand turned it into their #1 channel. If you’re in

Starting 28 June 2025, the European Accessibility Act (EAA) will come into effect. It’s a sweeping piece of legislation designed to ensure digital accessibility across